Booking.com 2025 Global Brad Campaign
”Find exactly what you’re booking for”
Role: Brand Creative
Over 1,600 assets delivered and scaled globally across TVC, digital, social, print, editorial, PR, app, web, and owned channels.
Booking.com 2024 Global Brand Campaign
”Book whoever you want to be”
Role: Brand Creative
Developed 900+ campaign assets for TVC, digital, social, print, editorial, PR, influencer, app, web, and owned channels.
Shortlisted for Cannes Advertising Lions: Film.
Booking.com 2024 x Sphere Las Vegas
”Book whoever you want to be”
Role: Creative Director
Creative lead on the first ever travel ad on the Sphere, Las Vegas. Ideated and developed 4 creative executions throughout 2024.
Booking.com 2023 x MLB
”Booking is half the fun”
Role: Brand Creative
Spearheaded first MLB partnership campaign, delivering creative assets across MLB.com, on the ground activations at All Star Week, social, digital, and TVC.
Booking.com 2022 x UEFA Women’s EUROs
”It starts with a booking”
Role: Brand Creative
Oversaw the development of 400 EU and AU assets for UEFA Women’s EURO sponsorship.
Booking.com 2022 x Eurovision
”There’s a booking for everyone”
Role: Brand Creative
Oversaw development of dynamic creative, scaled in over 40 countries across Europe for Eurovision Song Contest.
Booking.com 2025 x Netflix Wednesday S2
”Find exactly what you’re booking for”
Role: Brand Creative
Wednesday S2 title partnership with over 200 creative assets delivered for US, UK, DE, FR, and AUS. Includes custom Snap lens, Morticia Pintrest board, and influencer social content.
Booking.com 2024 x Amazon Rings of Power
”Book whoever you want to be”
Role: Creative Director
Bespoke Amazon Prime partnership with Rings of Power.
Booking.com 2023 Global Brand Campaign
”Booking is half the fun”
Role: Brand Creative
Creative lead across new Brand Standards and Creative Principles, defining brand look, feel, and tonality globally. Under this new umbrella, led the agency pitch and development of 2025 Brand Campaign consisting of 1,200 assets across paid, owned, and earned channels.
Booking.com 2023 x Disney Little Mermaid
”Booking is half the fun”
Role: Creative Director
Creative lead for Disney Little Mermaid partnership, overseeing the ideation of 25 bespoke creative assets for US market.
Booking.com 2022 x YouTube Series
”It starts with a booking”
Role: Creative Director
Collaborated with Freelance ECD on bespoke YouTube content series ‘Encounters of the Unexpected’. Series consisted of 4x native long-form films and YouTube Shorts.